Senator BIRMINGHAM (South Australia) (14:53): Mr President, I ask a further supplementary question. I draw the minister's attention to the fact that the first supplementary question was about media content, not media ownership. It was about greater regulation of media content and increased costs on the sector. My further question to the minister is— Senator Conroy: Editorial content might have something to do with it. The PRESIDENT: Order! Senator Birmingham is entitled to be heard in silence. Senator BIRMINGHAM: He seems very touchy. I further ask the minister: given his apparent desire to impose increased media content regulation on both traditional and new media platforms, can he explain how this will help with the divergence of views and voices in the Australian media—rather than stifling speech, increasing costs and contributing to the decline in traditional media jobs? Senator Cameron interjecting—